Kim Castle
Why Should I Buy That From You?
Original class date: APRIL 27, 2009
Presenter Bio:
For nearly two decades, BrandU™ co-creator Kim Castle has helped thousands of clients around the world translate their business ideas into a conscious, marketable money-making reality from idea, to brand to market.
Kim has worked with Fortune 500 companies including: IBM, DirecTV, General Motors, Domino’s, Wolfgang Puck, Pedigree, Higher Octave Music, Hollywood Celebrity Diet, M&M’s, Disney Interactive, Paramount and many others.
She has spoken internationally for more than 800 audiences and has been seen on stage alongside marketing masters Mark Victor Hansen, T. Harv Eker, Wally Amos, Joe Sugarman, Jay Abraham and others.
Kim is the co-author of Why BrandU: Big Business Success No Matter Your Size, the BrandU Bible Workbook , It’s A BrandU Day, and Every Day Counts.
She writes the monthly column, Business Matters, for Small Business CEO Magazine, and is an international columnist on entrepreneurial branding.
Kim was nominated for the 2005 Los Angeles Business Journal Women Making a Difference Award, and is a member of the Agape International Spiritual Center where she serves on the marketing committee. She is a member of the XL Results Foundation, a world-wide network of socially conscious entrepreneurs.
A natural stand-up comedienne, her true passion is empowering conscious entrepreneurs to realize their big business potential no matter their size with the power of extreme clarity.
Kim is a high-energy, illuminating presenter who motivates, entertains and raises the bar on business communication like no other. She exudes an endless passion that fills audiences up and leaves them wanting more.
Summary of Teleclass:
It is estimated that people in the United States are exposed to up to 3,000 marketing messages every single day. Your customers see more ads in one year than people saw in a lifetime just 50 years ago. And it’s only going to grow!
How do YOU cut through the marketing clutter from companies already in the marketplace with greater resources and still reach your targets?
How do YOU unleash the power of your business idea rich with potential and position it at the top in the minds of your prospects and get those prospects to crave what you sell?
How do YOU separate yourself from the marketing noise that is thrown at people daily and finally create a business that is worthy of your customers’ energy and focus?
It’s so much easier than you can ever imagine. But first you have to answer the question your prospective customers are asking, “Why Should I Buy THAT From YOU?”
Join Kim Castle, co-creator of the world’s only process-based results –driven Integral approach to business creation process for turning any business of any size into a money-making marketable brand from idea…to brand…to market.
This dynamic 60 minute tele-workshop is rich with interactive exercises where you’ll discover:
The truth about what a brand really is…
The vicious chase cycle that keeps entrepreneurs trapped…
The fatal mistake you’re making without even realizing it…
The 8 stages to reliable and sustainable business success…
The first 4 steps to take now to prepare yourself for creating the brand of your dreams…
And more…
By building a successful business:
You immediately increase your income…
You can offer more value and more services to your clients than ever before…
You can charge more for your services …
You can take more time off …
You know exactly where you want to go AND how to get there…
In order to get there you have to develop extreme clarity…first.
Everything you think you know about branding is wrong. Don’t miss this illuminating opportunity and set your business on a powerful path!
CEU Information
1.0 Business Development
